Training / Communications Blog

We blog weekly about training and communications. If our posts strike a chord of elephantine proportions, do comment – we love a good conversation.

corporate communication, pink elephant, pokemon go

Corporate Communication: Apple, Google and Niantic

The past week has seen three case studies of mishandled and badly-judged corporate communication from Apple, Google and Niantic. What went so wrong? Here’s our Communications Lead Colin Stone.

25th August 2021

prime minister, mixed messages

The impact of mixed messages

Mixed messages confuse an audience – whether they come from the British Prime Minister or within our own businesses. Read on for how it’s gone wrong in the UK recently.

22nd July 2021

talking to the media, emma raducanu, gareth southgate

Talking to the media: Winning with kind words and positive predictions

In the 2021 summer of sport, two figures have stood out in the way they’ve spoken to the media – and built their own profile as a result. Read on for Bill’s take on tennis star Emma Raducanu and England manager Gareth Southgate.

13th July 2021

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