Training / Communications Blog

We blog weekly about training and communications. If our posts strike a chord of elephantine proportions, do comment – we love a good conversation.

how to persuade your audience, colin stone, pink elephant

How to persuade your audience

Greek philosopher laid the foundations for how to persuade your audience using only your words. There are three different devices to use. Read on.

29th July 2020

How to react in a crisis

The resumption of the Premier League, 100 days after it was halted due to coronavirus, was sure to bring controversy and celebration in equal measure. But two things happened that few of us could have predicted. Together, they tell us a lot about how to react in a crisis.

23rd June 2020

how to influence people, marcus rashford, anderlecht

How to influence people: a Marcus Rashford case study

Knowing how to influence people was key to English footballer Marcus Rashford achieving a government u-turn on food vouchers. How did he do it? Read on.

16th June 2020

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